Public signal, cited and ranked — never mistaken for a regulatory source.
Tamats searches public posts and videos on TikTok, Instagram, Xiaohongshu, YouTube and Reddit for a topic and returns ranked results with engagement metrics and source links, alongside general, news and shopping web search for market and competitor signal. It ships one standing monitor kind end to end — a competitor-launch keyword watch that a daily cron runs and reports into the workspace — not a general monitor builder for arbitrary conditions. Social and market signal is explicitly lower citation authority than PubMed literature or the compiled compliance corpus: it is directional evidence for a brief, never the source behind a safety or regulatory claim.
A formulator or brand lead usually already knows the ingredient question; what they don't have on hand is what's trending, what a competitor just launched, or where a brand actually sells. That is public, noisy, fast-moving signal — a different kind of evidence from a peer-reviewed study, and one that changes by the week rather than the year. Tamats treats it as exactly that: ranked, sourced and clearly lower authority than the literature, never blended into a regulatory answer.
What you do with it
Public post and video search
Search TikTok, Instagram, Xiaohongshu, YouTube and Reddit for a topic and get ranked results back with likes, views and a source link per post — public signal, not a sourced safety or regulatory claim.
General, news and shopping web search
The same web search behind literature lookup covers market and competitor questions too — news for recent regulatory or market moves, shopping for competitor pricing, general for anything else, each localisable to a target market.
One standing monitor, end to end
A competitor-launch keyword watch — name it, give it a query, and a daily cron runs the search and writes notifications into the workspace. It is the one monitor kind that ships completely; the monitor picker offers only this.
Cited channel discovery
Ask where a brand actually sells and the agent runs a cited web search, then saves the hits to a suggested tray for review rather than writing them straight onto the distribution board.
What it computes over
—Live social-platform queries across the platforms searched, when a key is configured
—Live web search results with source links
—The daily competitor-launch cron's own search results, written as notifications
Where it stops
Exactly one monitor kind ships end to end — competitor-launch keyword watches. There is no monitor builder for price changes, stock levels or arbitrary conditions yet.
Social search carries no citation authority for a factual, safety or regulatory claim — it is explicitly excluded from that path and is directional only.
The social search platforms cannot all be searched the same way — a platform with no reliable keyword-search endpoint is left out of discovery entirely rather than offered and silently returning nothing.
Social search needs a configured key and a funded account; an unconfigured or depleted account returns an honest error, not an empty 'no results'.
Who picks it up from here
The brand or marketing lead who decides whether a trend or a discovered channel is worth acting on — the search finds the signal, it doesn't make the call.
Questions
Which social platforms can Tamats search?
TikTok, Instagram, Xiaohongshu, YouTube and Reddit, via a live public-post search — engagement metrics and a source link come back with every result. It needs a configured, funded account to run; without one it says so rather than returning an empty result that looks like nothing found.
What kind of standing monitor can I set up?
One kind, fully built: a competitor-launch keyword watch that a daily cron re-runs and reports into the workspace as notifications. Other monitor ideas — price changes, stock levels, review volume — are not offered in the picker because they don't exist yet.
Can I use a social search result as a compliance or safety citation?
No — it is explicitly the lowest-authority source in the product, used for market and trend signal only. A safety or regulatory claim always needs PubMed literature or the compiled compliance corpus behind it, never a public post.
Check it on your own formula
Paste an INCI list into the free compliance scan and read the citations yourself — no account, no key. Or see the rest of the platform.